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About: About

About Family Playbook

We are just like you. We have aging parents, said tearful goodbyes to loved ones, have families of our own, and have gone through the painful process of piecing together the legal, financial and personal wishes of loved ones that passed.


The emotional version of a document, data and paperwork scavenger hunt, along with the ensuing uncertainty and guess work led us to build a solution that organizes families to avoid this trauma.


Family Playbook is the leading service to help families organize, protect and share life's most important information. 

The Family Playbook Organizer is an easy-to use system that includes a fire-resistant mobile file box, dozen's of pre-defined file folders, zipper cases for IDs, currency and other valuables, customizable features and more. 


The Family Playbook Digtial Platform is a secure online platform that guides members through a series of discovery questions that form the basis of their Playbook. In addition to preset topic sections, members may easily customize their Playbook to address specific needs as well as share private remembrances with invited guests.


Precise permission settings let members share as much or as little information as they choose with each invited family member, friend or associate. Two-factor authentication and encryption helps keep data and access secure. 

Family Playbook empowers individuals to organize their life's most important information in both phyiscal and digital form. 

Family Playbook. Your Life, Organized.

Senior Management

Pete Brand.jpg

Chief Executive Officer


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Josh Brand.jpg

Chief Revenue Officer


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Chief Marketing Officer


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Chief Technology Officer

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